Your numbers
Web-form, chat, and text leads — not phone calls. Estimate is fine.
Left on the table each year
in jobs you'd win by replying in under a minute instead of your current speed.
This model assumes a web lead is easier to convert the sooner you reply, and caps the instant-reply close rate at a deliberately conservative ceiling. Treat the direction as the point, not the precise figure.
Why the first five minutes decide the job
Responding to a web lead within five minutes versus thirty makes a dramatic difference in whether you ever reach them — and a lead you can't reach is a lead you can't close. The prospect who filled out your form filled out three others too. Whoever replies first, usually wins. "Whenever I see it" loses to a competitor who replied while the prospect was still on the page.
Instant response without hiring
The moment a form is submitted, InstaNexus fires a personalized text and email — typically within 60 seconds — and an AI assistant answers the follow-up questions and books the appointment. No one on your team has to be watching an inbox.
How the math works
We take your close rate at today's response speed and estimate the close rate you'd hit replying instantly, assuming conversion improves the faster you respond and flattens out at a ceiling. The gap, applied to your monthly lead volume and average job value, is the revenue on the table. The lead volume, close rate and job value are yours; the response curve is our assumption.