Your numbers
Rough is fine. Adjust anything that's off — the result updates instantly.
Slipping away every year
in booked-job revenue going to voicemail — and usually to whoever answers first.
Recoverable assumes an AI receptionist answers every call and texts back anyone it can't, bringing back 60% of otherwise-missed callers at your close rate. That 60% is our assumption, chosen to be cautious.
Why missed calls quietly drain the most revenue
Calls go to voicemail when you're on a ladder, under a truck, on another job, or asleep. The caller with a leaking roof or a dead furnace doesn't leave a message — they hang up and dial the next result. That lost job never shows up in any report, which is exactly why it goes unfixed for years. Only you know your own voicemail rate; the slider above is where you put it.
The fix isn't hiring — it's answering
An AI receptionist answers every call 24/7, sounds human, captures the caller's name, address, and problem, and books the appointment or flags the urgent ones. The calls you're already paying to generate stop leaking. That's the recoverable number above.
How the math works
Weekly missed calls (calls × voicemail rate) rolled up to a year, multiplied by your close rate on answered calls and your average job value. For the recoverable figure we assume 60% of those missed callers can be brought back by an AI receptionist or an instant text-back. That 60% is our own deliberately cautious assumption, not a measured figure — every number here is yours except that one.